Featured ArticleFeature
Choppy Economic Waters: Small Storm Brewing—or Something Larger?

If getting the attention of the Federal Reserve has become our common gauge for knowing that a financial problem is "serious," then the July-August 2007 subprime crisis obviously qualifies.

 

Financial Market Outlook
Falling House Prices
Macroeconomic worries have recently shifted from the direct impact of declining housing activity to the indirect implications of falling house prices.  In particular, how will falling house prices, and the accompanying loss of wealth, affect the American consumer?

 

Business Planning & Strategies
Trouble in Toyland: New Challenges for Mattel—and 'Made in China'

Asked whether one of the most famous dolls on earth is going to be hurt by Mattel's recalls of more than 10 million toys in the U.S. over the past three weeks, Wharton marketing professor Stephen Hoch offers this reassuring response: "Barbie is bulletproof."

It's not clear that the same can be said for Mattel.

 

Finance & Treasury
The Five Step Program to Risk Management Health

All businesses have to manage risk, whether operational, credit, market or internal, but it is extremely difficult, if not impossible, to identify and mitigate all risks. These five simple steps can provide a solid foundation for the overall corporate risk management process.

 

Human Resources and Benefits
Subprime Crisis Casts Shadow on Pensions

Financial Accounting Standards Board has embarked on a project that might plunk employers down squarely into such events as the subprime mess in an unexpected way: by requiring them to report in their balance-sheet footnotes how much of their pension assets are tied up in hedge funds, derivatives, and other "alternative investments."

 

Sales & Marketing
The New Complete Marketer

No corporate function has evolved more dramatically than marketing. Once a fairly discrete department within the organization, marketing is more and more often being asked to fulfill a far more significant, strategic role with implications for the entire enterprise. Indeed, a number of chief marketing officers (CMOs) have flourished in their new capacity as “Growth Champions,” a term we use to describe marketing’s engagement in leading companies to expand their reach in the consumer or business-to-business marketplace.

 

Trends & Technology
Betting on Biofuels
The industry is still in its infancy but evolving rapidly. Companies that hope to compete must devise their entry strategy now.

 

Private Client Group
The A.R.T. of Investing
See how the A.R.T. of Investing (After-tax returns, Risk control and Time horizons) fits into your personal investment strategy. Our CIO and Equity Research team provide timely market commentary, financial articles and more.

 

Small Business
Need to Succeed? Check Here!
Our Small Business Resource Center is a treasure trove of information, advice and resources to help you prosper. Check out the latest things to help you manage your business.

 

Women Business Owners
The Best, The Brightest
Every month, National City taps the brightest minds to find valuable information designed specifically for women business owners—addressing their unique concerns, providing business management tips, offering inspiration and more.

New! Read our new magazine, Insights for Women in Business, and sign up for Enews at
NationalCity.com/Women!


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